{"id":3669,"date":"2023-08-21T06:59:44","date_gmt":"2023-08-21T06:59:44","guid":{"rendered":"http:\/\/localhost\/RysunMVP\/?post_type=success-story&#038;p=3657"},"modified":"2026-03-26T05:10:13","modified_gmt":"2026-03-26T05:10:13","slug":"rysun-developed-customer-data-platform-for-leading-furniture-manufacturer","status":"publish","type":"success-story","link":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/","title":{"rendered":"Customer Data Platform for Personalizing Furniture Buying Experience"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_class=&#8221;casestudy-main-section&#8221;][vc_column][vc_row_inner el_class=&#8221;container animation fadeTop&#8221;][vc_column_inner][vc_custom_heading text=&#8221;Overview&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;custom-heading&#8221;][vc_column_text el_class=&#8221;common-para&#8221;]A leading manufacturer and retailer that delivers aesthetic and functional furniture solutions to millions of homes in North America, our client sells through 1000+ retail stores, plus mobile apps, ecommerce store and a franchise network. A bespoke Customer Data Platform helped them meet their customers at the right time and channel, with the right offer. They are now winning customers over with well-crafted, highly personalized customer experiences.\u00a0[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;container&#8221;][vc_column][vc_row_inner el_class=&#8221;blueboxrow animation fadeTop casestudy-overview&#8221;][vc_column_inner el_class=&#8221;overview-block&#8221; width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;3684&#8243; img_size=&#8221;full&#8221; el_class=&#8221;overview-img&#8221;][vc_column_text el_class=&#8221;o-body-medium&#8221;]Industry\u200b[\/vc_column_text][vc_column_text el_class=&#8221;o-paragraph-medium&#8221;]Furniture Retail &amp; Manufacturing[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;overview-block&#8221; width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;8449&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221; el_class=&#8221;overview-img&#8221;][vc_column_text css=&#8221;&#8221; el_class=&#8221;o-body-medium&#8221;]Challenge[\/vc_column_text][vc_column_text css=&#8221;&#8221; el_class=&#8221;o-paragraph-medium&#8221;]Lack of a unified customer view limited engagement, personalization, and compliance.[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;overview-block&#8221; width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;3686&#8243; img_size=&#8221;full&#8221; el_class=&#8221;overview-img&#8221;][vc_column_text el_class=&#8221;o-body-medium&#8221;]Solution[\/vc_column_text][vc_column_text el_class=&#8221;o-paragraph-medium&#8221;]Customer Data Platform,<br \/>\nData Consulting[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;why-rysun-main-section why-rysun-data&#8221;][vc_column el_class=&#8221;container&#8221;][vc_row_inner el_class=&#8221;impact-section-main animation fadeTop&#8221;][vc_column_inner el_class=&#8221;common-para&#8221;][vc_custom_heading text=&#8221;Business Impact&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;custom-heading&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=&#8221;impact-section animation fadeTop casestudy-impace-section&#8221;][vc_column_inner el_class=&#8221;impact-block&#8221; width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;2883&#8243; el_class=&#8221;impact-img&#8221;][vc_custom_heading text=&#8221;Improved Customer Lifetime Value&#8221; font_container=&#8221;tag:h6|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;impact-title&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;impact-block&#8221; width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;2884&#8243; el_class=&#8221;impact-img&#8221;][vc_custom_heading text=&#8221;Improved Net Promoter Score&#8221; font_container=&#8221;tag:h6|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;impact-title&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;impact-block&#8221; width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;2885&#8243; el_class=&#8221;impact-img&#8221;][vc_custom_heading text=&#8221;Access to 360-degree customer insights&#8221; font_container=&#8221;tag:h6|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;impact-title&#8221;][\/vc_column_inner][vc_column_inner el_class=&#8221;impact-block&#8221; width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;2886&#8243; el_class=&#8221;impact-img&#8221;][vc_custom_heading text=&#8221;Better omnichannel journey orchestration&#8221; font_container=&#8221;tag:h6|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;impact-title&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=&#8221;impact-section animation fadeTop casestudy-impace-section&#8221;][vc_column_inner el_class=&#8221;impact-block&#8221; width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;2887&#8243; el_class=&#8221;impact-img&#8221;][vc_custom_heading text=&#8221;Enabled data privacy and compliance&#8221; font_container=&#8221;tag:h6|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;impact-title&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;casestudy-who case-study-sticky&#8221;][vc_column][vc_row_inner el_class=&#8221;container animation fadeTop story-sticky-section&#8221;][vc_column_inner el_class=&#8221;story-sticky-left&#8221; width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Unified customer profiles for omnichannel customer journey orchestration&#8221; font_container=&#8221;tag:div|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h3 max600&#8243;][\/vc_column_inner][vc_column_inner el_class=&#8221;story-sticky-right&#8221; width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Who&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h4&#8243;][vc_column_text el_class=&#8221;common-para common-listing&#8221;]A furniture manufacturer and retailer who is known for their comfortable designs, huge variety of styles, and superior craftsmanship. With a fully integrated product line they are the customers\u2019 top choice to buy home furniture online and in-store in North America.[\/vc_column_text][vc_custom_heading text=&#8221;What&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h4&#8243;][vc_column_text el_class=&#8221;common-para common-listing&#8221;]This leading home goods retailer was looking to create personalized customer journeys to enhance the shopping experience for their customers by bridging the gap between online and offline shopping engagements. They needed to create a 360-degree view of their customers across a complex network of touchpoints containing several data silos with fragmented, incomplete and duplicate customer information.[\/vc_column_text][vc_custom_heading text=&#8221;Why&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h4&#8243;][vc_column_text el_class=&#8221;common-para common-listing&#8221;]Fragmented customer data across numerous source systems, event streams, channels &amp; touchpoints brings no valuable insights into customer journeys. It also makes it difficult to attract &amp; retain customers, or to provide good quality service that leads to customer churn and revenue loss.[\/vc_column_text][vc_custom_heading text=&#8221;How&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h4&#8243;][vc_column_text el_class=&#8221;common-para common-listing&#8221;]Efficiently combining different data types from dozens of source systems to build golden customer profiles consisting of millions of interactions with existing and new customers. Then using machine learning to resolve and stitch identities together through data enrichment, deduping, standardization and more to create a unified customer data platform or CDP.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221;][vc_column][vc_row_inner el_class=&#8221;container wayof-life-inner-section career-opportunity-section animation fadeTop omnichannel&#8221;][vc_column_inner el_class=&#8221;wayof-life-half-section casestudy-half-section&#8221; css=&#8221;.vc_custom_1693457955482{background-image: url(https:\/\/www.rysun.com\/wp-content\/uploads\/2023\/07\/want-deliver.jpg?id=2935) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_column_text el_class=&#8221;custom-heading&#8221;]<\/p>\n<h3>Want to deliver unique buying and service experience at every customer touchpoint?<\/h3>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;common-para career-para-btm&#8221;]Talk to our customer data specialist.[\/vc_column_text][vc_column_text el_class=&#8221;o-button3 tertiary&#8221;]<a href=\"https:\/\/www.rysun.com\/contact-us\/\"> Tell us more <i class=\"spark-button-arrow\"> <\/i> <\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;casestudy-who casestudy-detail-title&#8221;][vc_column][vc_row_inner el_class=&#8221;container animation fadeTop&#8221;][vc_column_inner][vc_custom_heading text=&#8221;Challenge&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h3&#8243;][vc_column_text el_class=&#8221;common-para parasubtitle&#8221;]The client aimed to improve their customer engagement with existing and new customers to attract and retain customers. However, they had limited visibility into customer data due to fragmented and siloed data sources. The home furnishings company struggled to unify customer records into golden customer master records.\u00a0\u00a0[\/vc_column_text][vc_column_text el_class=&#8221;common-para common-listing&#8221;]<\/p>\n<ul>\n<li>Lack of 360-degree view of the customer with obscure Customer Journeys<\/li>\n<li>Broken multi-channel engagement with no insights on Customer Lifetime Value<\/li>\n<li>Lack of ability to run customer-aware, real-time promotions<\/li>\n<li>Ineffective customer data governance processes<\/li>\n<li>Inefficient compliance for opt-outs<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=&#8221;casestudy-bg-gradient mt-200&#8243;][vc_column][vc_row_inner el_class=&#8221;container animation fadeTop&#8221;][vc_column_inner el_class=&#8221;casestudy-who&#8221;][vc_custom_heading text=&#8221;Solution&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h3&#8243;][vc_column_text el_class=&#8221;common-para parasubtitle&#8221;]Our client needed a sophisticated data platform that would enable them to provide more personalized omnichannel experiences for their customers. Rysun delivered a bespoke Customer Data Platform to centralize the client\u2019s customer data, to build unique customer identities. The platform enabled omnichannel targeted marketing activation with real-time synthesis of identities.[\/vc_column_text][vc_column_text el_class=&#8221;common-para common-listing&#8221;]<\/p>\n<ul>\n<li>Unified customer records with precise Identity Resolution Engine<\/li>\n<li>Integrated a wide variety of customer data from dozens of source systems<\/li>\n<li>Provided a data unification and activation platform for marketing automation<\/li>\n<li>Single-pane customer dashboard to view and manage unique customer identities<\/li>\n<li>Enabled 360-degree view of customer with purchase history, wish lists, preferences and more<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=&#8221;container animation fadeTop&#8221;][vc_column_inner el_class=&#8221;casestudy-who&#8221;][vc_custom_heading text=&#8221;Benefits&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221; el_class=&#8221;o-header&#8211;h3&#8243;][vc_column_text el_class=&#8221;common-para parasubtitle&#8221;]Now the client uses the Customer Data Platform or CDP as a single platform to collect customer data across website, mobile, social channels, CRM systems, and other sources to accelerate digital transformation. The CDP enables real-time identity resolution, segmentation, and analysis for creating unified, up-to-date view of each customer, enabling better understanding and analysis of customer behavior and preferences to boost sales and marketing performance.\u00a0[\/vc_column_text][vc_column_text el_class=&#8221;common-para common-listing&#8221;]<\/p>\n<ul>\n<li>Improved customer engagement and conversion<\/li>\n<li>Tangible business impact on KPIs like CLTV and NPS<\/li>\n<li>Personalized omnichannel customer journey orchestration<\/li>\n<li>Real-time identity resolution and segmentation for marketing automation<\/li>\n<li>Seamless customer data activation across marketing channels and apps<\/li>\n<li>Better Customer Service performance and improved resolution time and rate<\/li>\n<li>Reduced the risk of non-compliance with data privacy regulations<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=&#8221;yes&#8221; el_class=&#8221;container animation fadeTop&#8221;][vc_column_inner el_class=&#8221;casestudy-who&#8221;][vc_custom_heading text=&#8221;The Extra Mile&#8221; font_container=&#8221;tag:h5|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;o-header&#8211;h3&#8243;][vc_column_text el_class=&#8221;common-para&#8221;]When one of the applications took a serious malware hit in early 2023, we helped clear the long data backlog queue. Once the data source was secured again, our team found a\u00a0unique solution to quickly upload\u00a0a full-month\u2019s delta within a week, without hampering the daily ongoing operations. We also supported the client\u2019s security team by implementing their updated security recommendations in our data operations.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221; el_class=&#8221;casestudy-detail-title&#8221;][vc_column][vc_row_inner el_class=&#8221;container wayof-life-inner-section career-opportunity-section animation fadeTop omnichannel&#8221;][vc_column_inner el_class=&#8221;wayof-life-half-section casestudy-half-section&#8221; css=&#8221;.vc_custom_1693458491469{background-image: url(https:\/\/www.rysun.com\/wp-content\/uploads\/2023\/08\/product-catalog-img.jpg?id=3706) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column_text el_class=&#8221;custom-heading&#8221;]<\/p>\n<h3>Are you looking to create an enriching experience for your website audience?<\/h3>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;o-button3 tertiary&#8221;]<a href=\"https:\/\/www.rysun.com\/contact-us\/\">Get a free consultation <\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=&#8221;container animation fadeTop&#8221;][vc_column_inner el_class=&#8221;techstack&#8221;][vc_custom_heading text=&#8221;Tech Stack&#8221; font_container=&#8221;tag:h5|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;custom-heading&#8221;][vc_gallery type=&#8221;image_grid&#8221; images=&#8221;4059,4064,4065,4066,4067&#8243; img_size=&#8221;full&#8221; onclick=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>A leading manufacturer and retailer that delivers aesthetic and functional furniture solutions to millions of homes in North America, our client sells through 1000+ retail stores, plus mobile apps, ecommerce store and a franchise network. A bespoke Customer Data Platform helped them meet their customers at the right time and channel, with the right offer. They are now winning customers over with well-crafted, highly personalized customer experiences.\u00a0<\/p>\n","protected":false},"featured_media":2933,"menu_order":0,"template":"","format":"standard","class_list":["post-3669","success-story","type-success-story","status-publish","format-standard","has-post-thumbnail","hentry","story_category-omnichannel-orchestration"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Personalizing Furniture Shopping Experience, Customer Data Platform | Rysun<\/title>\r\n<meta name=\"description\" content=\"Rysun helped a leading furniture manufacturer and retailer with a customer data platform, enhancing personalized omnichannel furniture buying experiences by centralizing customer data. Read the full case study!\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Personalizing Furniture Shopping Experience, Customer Data Platform | Rysun\" \/>\r\n<meta property=\"og:description\" content=\"Rysun helped a leading furniture manufacturer and retailer with a customer data platform, enhancing personalized omnichannel furniture buying experiences by centralizing customer data. Read the full case study!\" \/>\r\n<meta property=\"og:url\" content=\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Rysun\" \/>\r\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rysunlabs\" \/>\r\n<meta property=\"article:modified_time\" content=\"2026-03-26T05:10:13+00:00\" \/>\r\n<meta property=\"og:image\" content=\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg\" \/>\r\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\r\n\t<meta property=\"og:image:height\" content=\"650\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:site\" content=\"@RysunLabs\" \/>\r\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"8 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/\",\"url\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/\",\"name\":\"Personalizing Furniture Shopping Experience, Customer Data Platform | Rysun\",\"isPartOf\":{\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg\",\"datePublished\":\"2023-08-21T06:59:44+00:00\",\"dateModified\":\"2026-03-26T05:10:13+00:00\",\"description\":\"Rysun helped a leading furniture manufacturer and retailer with a customer data platform, enhancing personalized omnichannel furniture buying experiences by centralizing customer data. Read the full case study!\",\"breadcrumb\":{\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#primaryimage\",\"url\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg\",\"contentUrl\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg\",\"width\":1600,\"height\":650,\"caption\":\"Personalizing Furniture Buying Experience\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Customer Data Platform for Personalizing Furniture Buying Experience\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#website\",\"url\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/\",\"name\":\"Rysun\",\"description\":\"Infinite Possibilities\",\"publisher\":{\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#organization\",\"name\":\"Rysun\",\"url\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#\/schema\/logo\/image\/\",\"url\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2026\/01\/Rysun-Logo.png\",\"contentUrl\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2026\/01\/Rysun-Logo.png\",\"width\":184,\"height\":40,\"caption\":\"Rysun\"},\"image\":{\"@id\":\"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/rysunlabs\",\"https:\/\/x.com\/RysunLabs\",\"https:\/\/www.linkedin.com\/company\/rysun-labs\/\"]}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Personalizing Furniture Shopping Experience, Customer Data Platform | Rysun","description":"Rysun helped a leading furniture manufacturer and retailer with a customer data platform, enhancing personalized omnichannel furniture buying experiences by centralizing customer data. Read the full case study!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/","og_locale":"en_US","og_type":"article","og_title":"Personalizing Furniture Shopping Experience, Customer Data Platform | Rysun","og_description":"Rysun helped a leading furniture manufacturer and retailer with a customer data platform, enhancing personalized omnichannel furniture buying experiences by centralizing customer data. Read the full case study!","og_url":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/","og_site_name":"Rysun","article_publisher":"https:\/\/www.facebook.com\/rysunlabs","article_modified_time":"2026-03-26T05:10:13+00:00","og_image":[{"width":1600,"height":650,"url":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@RysunLabs","twitter_misc":{"Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/","url":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/","name":"Personalizing Furniture Shopping Experience, Customer Data Platform | Rysun","isPartOf":{"@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#website"},"primaryImageOfPage":{"@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#primaryimage"},"image":{"@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#primaryimage"},"thumbnailUrl":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg","datePublished":"2023-08-21T06:59:44+00:00","dateModified":"2026-03-26T05:10:13+00:00","description":"Rysun helped a leading furniture manufacturer and retailer with a customer data platform, enhancing personalized omnichannel furniture buying experiences by centralizing customer data. Read the full case study!","breadcrumb":{"@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#primaryimage","url":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg","contentUrl":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2023\/07\/customer-data.jpg","width":1600,"height":650,"caption":"Personalizing Furniture Buying Experience"},{"@type":"BreadcrumbList","@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/success-story\/rysun-developed-customer-data-platform-for-leading-furniture-manufacturer\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/"},{"@type":"ListItem","position":2,"name":"Customer Data Platform for Personalizing Furniture Buying Experience"}]},{"@type":"WebSite","@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#website","url":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/","name":"Rysun","description":"Infinite Possibilities","publisher":{"@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#organization","name":"Rysun","url":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#\/schema\/logo\/image\/","url":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2026\/01\/Rysun-Logo.png","contentUrl":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-content\/uploads\/2026\/01\/Rysun-Logo.png","width":184,"height":40,"caption":"Rysun"},"image":{"@id":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/rysunlabs","https:\/\/x.com\/RysunLabs","https:\/\/www.linkedin.com\/company\/rysun-labs\/"]}]}},"_links":{"self":[{"href":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-json\/wp\/v2\/success-story\/3669","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-json\/wp\/v2\/success-story"}],"about":[{"href":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-json\/wp\/v2\/types\/success-story"}],"version-history":[{"count":2,"href":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-json\/wp\/v2\/success-story\/3669\/revisions"}],"predecessor-version":[{"id":10277,"href":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-json\/wp\/v2\/success-story\/3669\/revisions\/10277"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-json\/wp\/v2\/media\/2933"}],"wp:attachment":[{"href":"http:\/\/phpdemo03.kcspl.in:9099\/rysunmvplive\/wp-json\/wp\/v2\/media?parent=3669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}